Our Brand & Values
Our Brand Promise
We are committed to delivering essential ingredients to fulfill the world's nutritional needs.
Our Values
Viterra's values of integrity, trust, respect and high performance will always be central to our success. We will constantly strive to earn our position as the partner of choice for our customers, shareholders and other stakeholders.
Integrity - We believe our integrity is our most vital and trusted product - our word is our bond. The relationships that are critical to our success depend entirely upon maintaining the highest ethical and moral standards.
Trust - We build and maintain relationships with co-workers , customers, suppliers, partners and the investor community that are based on trust.
Respect - We believe in the inherent worth of all people. Viterra employees are the engine of value creation. Our imagination, determination, and dedication are essential to growth. We will work to celebrate and reward the unique backgrounds, viewpoints, skills and talents of those we work with. Respect for people is measured by how we treat each other, by the contributions that flow from our diversity, by the productivity of our relationships and by a job well done. Our communities are our neighbors and our customers; their acceptance of us is vital to our ability to operate.
Our customers are our partners in creating value; their loyalty is our greatest reward. Our shareholders are the beneficiaries of our success; their ongoing commitment to us is based on returning to them superior profits over time. Our respect for people also includes the consumers whose lives we touch - directly or indirectly.
High Performance - We focus our efforts where we passionately believe we can be the best. We are accountable for delivering high quality work, products and services that are continually enriched by open, dynamic feedback and learning.
2010-03-29
